By John Walker on August 22, 2011
Running her business for five years Clare Muir, from Hampshire, took up a new OSCAR marketing initiative that has helped her to see the bigger picture on how to promote and refocus the image of her business.
“Even after running a successful OSCAR business for five years I still needed to know more and a new [...]
Posted in Brands, Business Support Services, Customer Retention, Customer Support, Food, Drink and Tobacco Retail, Franchises, Franchising Out, Hampshire, Marketing, Marketing Facilities, Pet Services | Tagged OSCAR, think outside the box |
By John Walker on August 19, 2011
As an alternative loyalty scheme to rival supermarkets signs up more than 500 businesses in just six months, a local business owner under the scheme, Heather Copley talks about her experience running a small business in today’s climate.
A shopping loyalty scheme set up to get people out of supermarkets and into farm shops is gathering [...]
Posted in Advertising and Marketing Services, Agriculture, Farming and Farming Support Services, Contact Management, Customer Retention, Customer Reward Programmes, Deals and Agreements, Fashion, Trends and Memes, Food, Drink and Tobacco Retail, Food, Drink and Tobacco Wholesale, Goodwill, Ideas and Innovation, Marketing, Marketing Facilities, Outsourcing, Product Launches, Sales, Startups, UK, West Yorkshire | Tagged audio podcast, Farm shop, Farmer Copleys Farm Shop, Heather Copley, Ice scheme, loyalty points, loyalty scheme, start-up advice, take on the big boys |