Marketing


Inventor seeks investors to help usher in new ice age that cuts carbon emissions

An Irish inventor has developed a product which can help large supermarket retailers cut carbon emmissions and save money.
Tom Glynn, 55,  from Galway Ireland, first spotted the opportunity when he noticed that the retail of ice, the type used to cool drinks at parties and celebrations, was a major problem for the €30m turnover [...]

Tango Milk Chocolate Easter Egg on the UK shelves this Easter

It looks like Britvic Soft Drinks, one of the two leading branded soft drinks businesses in the UK, has made quite an innovative move this Easter.
Who can resist their new Tango Milk Chocolate Easter Egg?

Where can I buy one?
When is Easter 2012?

The Great British Business Show comes to London 17th-18th May 2012

Business Exhibition: The Great British Business Show
Date: Thursday 17th-Friday 18th May 2012
Venue: ExCeL London, Royal Victoria Dock, London, E16 1XL
Event Website: www.greatbritishbusinessshow.co.uk
Growing your business isn’t just about buying that bit of machinery or leasing that new building. Growing too quickly can be your downfall, so careful financial planning and the right advice is key to [...]

Strategic Partnership formed to Revolutionise Facebook Marketing

360i parent company Dentsu Network West to invest in Expion to catapult social software company’s growth through integration of earned & paid social media

Digital agency 360i and social software firm Expion today announced a strategic partnership to revolutionize the way brands invest in Facebook. The partnership will result in the development of a powerful integrated [...]

Gartner Reveals Top IT Predictions for 2012 and Beyond

Gartner, Inc. has revealed its top predictions for IT organizations and users for 2012 and beyond. Analysts said that the predictions herald changes in control for IT organizations as budgets, technologies and costs become more fluid and distributed.
This year’s selection process included evaluating several criteria that define a top prediction. The issues examined included relevance, [...]

OSCAR Introduces Marketing Initiative for Franchisees

Running her business for five years Clare Muir, from Hampshire, took up a new OSCAR marketing initiative that has helped her to see the bigger picture on how to promote and refocus the image of her business.
“Even after running a successful OSCAR business for five years I still needed to know more and a new [...]

Audio Podcast - Farm shop loyalty scheme helping local businesses take on the big boys

As an alternative loyalty scheme to rival supermarkets signs up more than 500 businesses in just six months, a local business owner under the scheme, Heather Copley talks about her experience running a small business in today’s climate.

A shopping loyalty scheme set up to get people out of supermarkets and into farm shops is gathering [...]

How to Save Money on Your Marketing

As a small business there is very little money in the budget for PR, marketing and communications, so why not do it yourself?
There are many things that you need to consider when you start a new business, but one of the most important things you need to think about is both your communications and PR. [...]

Audio Business Podcast - Boost Business By Getting IT Savvy

Is Social Media the key to growing your business?

UK Small-to-medium-sized businesses (SMB’s) can grow and boost their business if they become more IT (Information Technology) savvy.
So says a recent survey of IT decision-makers of SMB’s, which shows that 96% of them consider IT to be crucial to business growth. And yet surprisingly, over a quarter [...]

My Top Productivity Tools for Small Businesses

As the founder of an organisation that helps small businesses grow, one of the key challenges often faced by owners is how to increase my productivity.
At a basic level, increasing productivity starts with developing an optimised, streamlined workflow for day-to-day company administration. Thankfully, there are literally dozens of tools that can help you do just [...]

Advertising

RSS World Business Report

  • WBR: Wall Street Update 22 May 12 May 22, 2012
    Jim Lebenthal of Lebenthal Asset Management in New York takes a look at how economic uncertainty in Greece affected Wall Street on Tuesday. Plus, the private equity firm which controls Formula One motor racing has sold a significant part of its stake in the business.

RSS Peter Day's World of Business

  • GlobalBiz: Through The Mill: 19 May 12 May 19, 2012
    The Lancashire cotton industry, in the north of England, was at the heart of the world's industrial revolution and the main engine of the British economy. Peter Day finds out how it struggles to survive. Producer: Sandra Kanthal Editor: Stephen Chilcott
  • GlobalBiz: Dragon's Den (2): 12 May 12 May 12, 2012
    In the second of two reports from China, Peter Day looks at private financing. Until now a somewhat grey area of the financial market but crucial to the growth of their small and medium business enterprises. Producer: Julie Ball Editor: Stephen Chilcott

RSS The Bottom Line with Evan Davis

  • Bottom Line: Ruthlessness 29 Mar 12
    Hard-boiled or soft-hearted - when is it right to be tough at the top? Evan Davis and his executive guests debate ruthlessness in business. Plus, capitalism in places that business overlooks - they also talk about investing and selling in deprived areas.
  • Bottom Line: Decisions 22 Mar 12
    Anatomy of a decision. Evan Davis and guests discuss executive decision making using examples from their professional life. They also swap thoughts on stress – their own and that of their employees.

RSS Money Box

RSS A Week of You and Yours

  • YYHighlights: School Dinners, DAB radios and UCAS forms
    This week, we talked to young blogger Martha Payne about how healthy school dinners really are and discussed the Vehicle and Operator Services Agency's claim that voluntary recalls are working perfectly well. We looked at the digital listening target for 2015 against the latest RAJAR figures, explore the practicalities of a blanket opt-out for pornogra […]