By John Walker on August 19, 2011
As an alternative loyalty scheme to rival supermarkets signs up more than 500 businesses in just six months, a local business owner under the scheme, Heather Copley talks about her experience running a small business in today’s climate.
A shopping loyalty scheme set up to get people out of supermarkets and into farm shops is gathering [...]
Posted in Advertising and Marketing Services, Agriculture, Farming and Farming Support Services, Contact Management, Customer Retention, Customer Reward Programmes, Deals and Agreements, Fashion, Trends and Memes, Food, Drink and Tobacco Retail, Food, Drink and Tobacco Wholesale, Goodwill, Ideas and Innovation, Marketing, Marketing Facilities, Outsourcing, Product Launches, Sales, Startups, UK, West Yorkshire | Tagged audio podcast, Farm shop, Farmer Copleys Farm Shop, Heather Copley, Ice scheme, loyalty points, loyalty scheme, start-up advice, take on the big boys |
By Hazel Prive on August 5, 2011
As a small business there is very little money in the budget for PR, marketing and communications, so why not do it yourself?
There are many things that you need to consider when you start a new business, but one of the most important things you need to think about is both your communications and PR. [...]
Posted in Advertising and Marketing Services, Brands, Business Software, Computer Services, Contact Management, Cost Management, Customer Support, Ideas and Innovation, Information Technology, Marketing, Marketing Facilities, Publishing, Reputation, Technology, Telecommunications, Telecommunications Services, UK | Tagged Powwownow.co.uk, social networks |
By John Walker on April 6, 2011
In a competitive and tough business environment a lot of businesses, big and small, are looking to grow their online presence and using multiple e-commerce channels is often a key part of their strategy. One such channel which is becoming an increasingly important driver of incremental sales and brand awareness for many businesses is Amazon [...]
Posted in Advertising and Marketing Services, Brands, Business Software, Debit and Credit Card Merchant Services, Distribution Channels, E-commerce, Expansion, Financial Services, Ideas and Innovation, Information Technology, Manufacturing, Outsourcing, Payment Processing and Remittance, Retail, Hire and Repair, Sales, Technology, UK, Wholesale | Tagged Amazon |
By John Walker on December 6, 2009
The Defense Advanced Research Projects Agency (DARPA) has announced that the MIT Red Balloon Challenge Team won the $40,000 cash prize in the DARPA Network Challenge, a competition that required participants to locate 10 large, red balloons that had been placed at undisclosed locations across the United States. The MIT (Massachusetts Institute of Technology) team [...]
Posted in Advertising and Marketing Services, Awards and Accreditations, Fashion, Trends and Memes, Human Resources, Ideas and Innovation, Marketing, Marketing Facilities, Multi-Level Marketing, North America, Sales, Technology | Tagged ARPANet, DARPA, MLM, Multi-Level Marketing, Network Marketing |